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Step One in the UX process
Many aspiring UX designers while learning the UX ropes get held up on step one. It’s not that it sounds hard or that it is overly complicated. It’s just a little awkward and not something most of us do in our everyday lives. At least in this way.
Step one in the UX process is to talk to potential users. Sounds simple enough. Many of us talk quite a bit in our daily lives, so what makes this process so tricky for newbie UX designers? The actual talking isn’t the problem. It’s the planning to talk.
You see, to conduct proper UX research you’ll want to know two things. The first is where to find your potential users. This is most definitely harder than it seems. They might be in a specific Facebook group or maybe you can find them on Reddit. Maybe they hang out in Whole Foods or maybe the library, but you have to actually identify them as the humans to talk to so you need to get their attention. Ask for their permission. Find out if they have the problem you are trying to address. Some problems are easily identifiable with a willing target audience:
Does your child have challenges focusing on their schoolwork?
That’s a research question many people will jump on board to give you their input on. But other questions are harder and not as easily relatable.
